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Young Adult Smoker's Treatment Demand

This study has been completed.
Sponsor:
ClinicalTrials.gov Identifier:
NCT01569529
First Posted: April 3, 2012
Last Update Posted: March 30, 2017
The safety and scientific validity of this study is the responsibility of the study sponsor and investigators. Listing a study does not mean it has been evaluated by the U.S. Federal Government. Read our disclaimer for details.
Collaborators:
National Cancer Institute (NCI)
University of Iowa
Truth Initiative
Information provided by (Responsible Party):
Robin Mermelstein, University of Illinois at Chicago
  Purpose
The purpose of this study is to determine whether tailored online advertisements will drive young adult smoker's (18 to 26 years old), who are motivated to quit, to use Internet-based cessation treatment.

Condition Intervention
Smoking Cessation Behavioral: Online advertisement

Study Type: Observational
Study Design: Observational Model: Case-Control
Time Perspective: Cross-Sectional
Official Title: Increasing Young Adult Smoker's Demand for Internet-based Cessation Treatment

Further study details as provided by Robin Mermelstein, University of Illinois at Chicago:

Primary Outcome Measures:
  • Program Enrollment [ Time Frame: 1-month intervals over 7 months ]
    Rates of enrollment will be calculated as the proportion of visitors who enroll in treatment (e.g., number of enrollments/number of click-throughs from banner ads).


Enrollment: 3070
Study Start Date: May 2012
Study Completion Date: November 2012
Primary Completion Date: November 2012 (Final data collection date for primary outcome measure)
Groups/Cohorts Assigned Interventions
No ad exposure
Young adults, who enroll in the cessation program, one month prior to presenting the online advertisements (intervention).
Ad exposure
Young Adults, who register for the cessation program, by clicking through the online advertisements (intervention).
Behavioral: Online advertisement
Internet advertisement with messages tailored for young adult smoker's motivated to quit

  Eligibility

Information from the National Library of Medicine

Choosing to participate in a study is an important personal decision. Talk with your doctor and family members or friends about deciding to join a study. To learn more about this study, you or your doctor may contact the study research staff using the contacts provided below. For general information, Learn About Clinical Studies.


Ages Eligible for Study:   18 Years to 30 Years   (Adult)
Sexes Eligible for Study:   All
Accepts Healthy Volunteers:   Yes
Sampling Method:   Non-Probability Sample
Study Population
Young adult Internet users
Criteria

Inclusion Criteria:

  • 18 to 30 years old
  • smoke on some days or everyday
  • enrollment in specified online cessation program
  Contacts and Locations
Information from the National Library of Medicine

To learn more about this study, you or your doctor may contact the study research staff using the contact information provided by the sponsor.

Please refer to this study by its ClinicalTrials.gov identifier (NCT number): NCT01569529


Locations
United States, Illinois
Institute for Health Reseach and Policy, UIC
Chicago, Illinois, United States, 60608
Sponsors and Collaborators
University of Illinois at Chicago
National Cancer Institute (NCI)
University of Iowa
Truth Initiative
Investigators
Principal Investigator: Robin J Mermelstein, PhD University of Illinois at Chicago
Principal Investigator: Susan J Curry, PhD University of Iowa
  More Information

Responsible Party: Robin Mermelstein, Director, Institute for Health Research and Policy, University of Illinois at Chicago
ClinicalTrials.gov Identifier: NCT01569529     History of Changes
Other Study ID Numbers: 2008-06778
R01CA134861-01A1 ( U.S. NIH Grant/Contract )
First Submitted: March 30, 2012
First Posted: April 3, 2012
Results First Submitted: October 31, 2013
Results First Posted: May 13, 2014
Last Update Posted: March 30, 2017
Last Verified: February 2017