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ClinicalTrials.gov Identifier: NCT00531869
Verified July 2008 by University of California, Berkeley. Recruitment status was: Recruiting
Consumer preferences for POU technologies vary across consumers and products, and largely determine their adoption and subsequent usage. This is a marketing study that asks which products consumers prefer and why, and what is their willingness to pay, as understanding this is crucial to attain their widespread adoption and usage.
Condition or disease
Consumer Willingness to Pay for POU ProductsConsumer Preferences and Use of POU Products
Behavioral: biases towards products
Early Phase 1
Visit 400 households and distribute 1 of 3 different POU technologies on randomized basis for a two-month trial. Cycle each household through trials with all 3 technologies in random order such that at the end of 6 months all households have experienced 2-month trials with each technology.
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